can be divided into "innate motivation" or instinctual motivations and "acquired motivation" or learned motivations. Motivation is controlled by a basic need, such as. puppy looking for die-infancy to get food, drinking water, eating and is instinctive. Acquired or learned motivation, development, experience, training and environment. Motivation is the psychological processes that operate, activate or motivate actions and thus the driving force behind the actions. The driving force ensuring the target is reached. The motivation is derived from the inner need, organic motifs or of external incentives and structure. The external motivational factors that stimulate and activate the dog can be divided into positive and negative, which can be further divided into primary and secondary.

  • Positive motivation is, for example. food, drink, recognition and attention. Positive motivation strengthens the well-being, happiness, confidence and helping to cover the dog's needs.
  • Negative motivation is, for example. fear, pain, punishment, threats and aggression. Negative motivation undermines well-being, happiness and self-confidence and increases unsecure, depression, decreased learning ability by enhancing the natural defense mechanisms and weakening of the dog's needs.
  • Primary motivation includes all centrally localized hypothetical instincts, which are determined by innate biological needs.
  • Secondary motivation includes all external stimuli that motivates and makes the increase of the central operation. 

The external incentives affect and depend on the inner motivation driving forces basis of individual needs, which often are more motivation driving forces involved, but most often with a single dominant motivation driving force.